Social Business City

About the Social Business City Program

The global economic crisis has presented an even greater challenge to the way we address society’s most basic human needs. Public welfare systems have drastically decreased spending and as, a result, Social Business and Social Innovation are seen as an opportunity to address social issues with limited public resources.  That is one of the main reasons why Social business and social Innovation have received global attention within the past five years.

Moreover the rapid expansion and popularity of social business and social innovation speaks also to the notion that the traditional structure in place is inefficient. Social Business and Social Innovation represent alternatives, which address social issues in a more efficient and effective way.

Social Business and Social Innovation are generally bottom-up initiatives. However local systems usually present a diverse range of obstacles to their implementation and development.

This is why the Yunus Social Business Centre University of Florence and the research lab ARCO (Action Research for CO-development) wrote the Social Business City Program (SBCP). The SBCP is based on the most updated theories on local development, social entrepreneurship, social innovation and impact evaluation as well as on the practical knowledge coming from the consultancy activity and projects implemented by the Yunus Social Business Centre University of Florence and its partners.

The objective of the Social Business City Program is to create an Enabling Eco-System for Social Business and Social innovation at the local level by removing the obstacles to idea generation, idea implementation and development (more about the program link)

In order to achieve this objective the SBCP adopts a participatory approach involving local actors in the identification of obstacles as well as in the planning of the interventions needed to remove them.

SBCP supports and aims to connect international and local practices and experiences in order to stimulate networking and identify more effective methods to tackle social issues.

Two cities are already applying the program of the Yunus Social Business Centre University of Florence

Pistoia (Italy)

Barcelona (Spain)

If you would like to start a Social Business City Program in your city please contact Enrico Testi, Director  enrico.testi@pin.unifi.it